AVA Publishing | ISBN:2940373418 | File Type: PDF, 175 pages | File size: 32.Mb | Dec. 10th, 2007
Fashion Design: Basics Fashion Research and Design leads readers through the essential stages of fashion research then explains how to translate that research into design ideas How does the design brief affect the design process What is the target market Shod designers set a theme concept or narrative for a collection Author Simon Seivewright a distinguished designer and professor answers these questions then explores the process of design development in a series of structured stages A variety of approaches to communicating and rendering design work are discussed all illustrated with more than 200 inspiring fl color images Understand design briefs target markets creating collection themes No nonsense text and more than 200 fl color illustrations Case studies with contemporary designers

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